Tamarind flavored candy
Compared to a trade show in Europe or North America, there was less talk of ‘clean label’ products at ANTAD Alimentaria.
Mexico has a wide income gap and many products at the expo were targeted to the country’s more price-sensitive consumers.
Duliik, for instance, is a Michoacán-based company that manufactures tamarind and chili candy made with artificial flavors, colors, preservatives and modified starch under the brand name Woliris.
The candy is sold in the Michoacán region and the company said it was targeting the the Latino community in the US for exports.
Founded in 2017, Duliik’s name comes from the words dulce, which means sweet in Spanish, and iik, which means chili in Mayan.